It's not the most glamorous side of the business but the data you collect and hold on your past, current and potentially future customers could be one of the most valuable assets you own. So what data should you be collecting? How do you use it to promote and grow your business? And how do you make sure you are operating within the law?
How do you emphasise the 'show' in 'showroom'? It's so important that an independent kitchen and bathroom retailer's showroom creates a unique experience for potential customers and provides a function far above simply being a space to show off products. In this special keynote session Fitch, one of the world's leading retail and brand consultancies, will look at how to create true retail theatre that also drives leads and sales.
How can technology make daily life easier and keep people independent despite physical limitations? And what does this mean for kitchen designers and retailers? Living Concept is a German academic project supported by, among others, Hettich and Miele. In this presentation, you will see how a full smart apartment was createdd that makes use of simple operating interfaces, natural language and gestures. For example when cooking, instructions, utensils, appliances and ingredients are all made available to the user at the ideal moment in the process.
The consumer is changing all the time and keeping up with what they want, how they research their projects and what motivates their needs and desires is fraught with difficulty. What are the latest consumer trends that directly affect the independent kitchen and bathroom retailer and how can you take advantage of them?