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Innovation Awards 2022

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The Innovation Awards is a long-standing feature at our biennial event. 2022 will see a new host of judges taking on the challenge of scouting out the best brands, manufacturers and suppliers of the KBB industry who are bringing something new, unique and forward-thinking to the table.

We are now accepting entries for the Innovation Awards 2022. We will be receiving applications from now until the deadline, Friday 17th December. If you believe that you have an innovation creation that’s changing the KBB landscape for the better, be sure to have your entry submitted by this date to be considered for this prestigious honour. 

Who Can Enter

The Innovation Awards, in partnership with Blum, is free to enter and is open to all products launched in the last 18 months. Companies can enter up to 3 individual products. If a product of yours fits this criterionand sits within the kitchens, bedrooms and bathrooms sphere, we welcome your application.


The categories are the Judges Winner, voted for by our expert panel, The People's Choice, voted for by visitors of kbb Birmingham and the Best Sustainable Product, also voted for by our expert panel. Your submission will be entered for all three categories.

Entry requirements

For those wishing to submit their entries, we ask you to fill in a short form with details of your product or design. Within this form you’ll need to provide specific measurements of the product, a description of what it is and how it fits the brief of ‘innovation’, whilst providing any sustainability credentials that your or your company holds.

Please send the completed form along with 4 high-res images, online links to a product brochure and any relevant press releases to [email protected] using ‘Innovation Awards: [Company Name], [Innovation Title]’ as the subject line.

2020 Innovation Awards Winners

Judges Winners

Wirquin Neo

The Wirqun NEO Zero Leak tap took the top spot after a panel of judges – including Colin Wong and Andrew Davies – chose the well-designed product as their winner. The Wirquin Neo is a new range of zero-leak traps, which are suitable for basin or sink applications. Designed with patented, bi-injection technology, all its washers are over-moulded onto the body to ensure absolute protection against leaks. The advanced Wirquin NEO system prevents odours and noises by replacing the traditional valve, allowing the pipes to ventilate naturally.

People's Choice

Natufia Kitchen Garden

Garnering almost 40% of the 400 visitor votes, the Natufia Kitchen Garden made a lasting impression on the KBB industry. Natufia; the luxury smart home appliance brand – unveiled the world’s first fully integrated and automated hydroponic kitchen garden. The technology automatically maintains light, pH, temperature and water levels in addition to optimising minerals, nutrients and vitamins for the non-GMO certified plants. The product has been specifically designed for the home and therefore removes the risk of pesticides, herbicides or fungicides tainting your produce. This makes for a device that encompasses convenience and environmental benefits. 

Be a part of kbb Birmingham 2022

kbb Birmingham 2022 tickets are now on sale, secure your place at Europe’s leading event for kitchen, bedroom and bathroom professionals. Explore new product launches from over 300 exhibitors and discover the latest advancements in KBB technology.