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*Record visitor audience of 15,650* confirmed*
*Visitor numbers up 14% from 2014 edition*
*Record re-book of 65% for kbb Birmingham 2018*
Kbb Birmingham closed its doors last Wednesday, exceeding already high expectations of delivering the biggest and busiest show yet. The four days featured over 35% more exhibitors than 2014, all of which demonstrated a high calibre of product ranges, innovative solutions and ideas for the future of the industry.
The show’s success has reaffirmed that economic and trading conditions are significantly improving and support was shown by achieving the strongest re-book figures of 65%, for kbb Birmingham 2018.
This year’s kbb edition saw a strong presence from international brands in particular, including Scavolini, Schueller, Bora, Neolith and Bagno Design, as well as the return of key industry names such as BSH, Crosswater and Roper Rhodes, Hepplewhite Fitted Furniture and Mereway Kitchens.
Support was also shown from industry experts within the packed Retail and Design Conference, including CEO Gary Favell, Chief Executive at Bathstore, Lesley Taylor, Design Director at Taylors Etc, Ffion Francis, Events Manager at Houzz matched with an impressive audience of 15,650* who attended across the four days, a 14% increase from the 2014 event.
Positive feedback for kbb Birmingham 2016 has been overwhelming with many citing it as having a ‘buzzing’ and ‘buoyant’ atmosphere, whilst Graham Jones, Sales and Marketing Director at Trend Interiors deemed kbb Birmingham to be “the glue that binds the industry together.”
Visitor, Owen Doe, Managing Director at Esteem Domestic Appliances commented “the quality of exhibits and stand presentation was exceptionally high this year” whilst Merilyn Phillips, Managing Director of Merilyn Phillips LTD, found her kbb experience to be “really interesting and definitely worth a visit.”
Sales Director at kbb Birmingham, Jon Johnston concluded “This year’s kbb Birmingham has been an outstanding success for everyone involved and I am hugely proud of the team that helped to deliver our best show yet. Kbb 2016 has reaffirmed that manufacturers are producing incredibly forward-facing and innovative solutions for the industry, and people are responding positively to these changes.
We are also extremely pleased with our record re-book figures for kbb Birmingham 2018, and the team are now looking ahead to the new Kitchen and Bathroom Design event in London next year – which we hope to be as successful as our Birmingham edition.”
Comments from across kbb Birmingham exhibiting brands:
“The impact and quality of people coming in, far exceeds what happened in 2014 and 2012. For us kbb Birmingham in the UK is number one, and this is the first year we have seen the bedroom sector appear in any form of growth” Andy Russell, Director of Interior Door Systems
“It takes shows like this to remind people that there is innovation across the bathroom industry; people should come to kbb Birmingham because it is the single event in the year where you get to see the UK bathroom industry at its finest.” Richard Haynes, Head of Marketing and Brand at Ideal Standard International
“We’ve had an excellent couple of days, we’ve had customers come to our stand saying there’s a lot more to see this year and the quality and design of the stands are excellent.” Graham Jones, Sales and Marketing Director at Trend Interiors